Business Strategy involves the formulation and implementation of the longer-term major goals and initiatives taken by a company’s top management, based on availability of resources and an assessment of the internal and external business environments in which the company competes.

Business Strategy Challenges

  • To compete in the global market
  • To best achieve synergies when amalgamating businesses
  • To decide on the location of warehouses/plants
  • To decide when to make to stock or make to order
  • To decide when to fulfill orders internally or sub-contract